Shaw Rocket Fund to launch interactive Rocket Forum at Content Canada 2021

Shaw Rocket FundShaw Rocket Fund announced today the creation of an interactive Rocket Forum, a new three-day program dedicated to showcasing and exploring the state of the children’s media sector in Canada. The Rocket Forum will take place from September 20 – 22, 2021 as part of Content Canada’s annual flagship event.

Historically, Shaw Rocket Fund’s Rocket Report has been instrumental in highlighting the state of the Canadian children’s media industry and increasing awareness through research. This new, reimagined event will allow Shaw Rocket Fund to present its definitive research virtually, as well as offer a comprehensive program that explores the industry’s many facets and its global impact.

The new Rocket Forum will launch digitally in 2021, with a view to subsequent years featuring both digital and in-person activities as a dedicated stream of Content Canada. Details about the event, including program schedule, interactive workshops, briefings and enhanced networking opportunities will be announced in the coming weeks.

Agnes Augustin“We recognized a need to examine how the Canadian children’s media sector has been affected by all the significant and evolving changes to the entire media industry,” said Agnes Augustin, President & CEO, Shaw Rocket Fund. “Content Canada provides a fantastic platform for the Rocket Forum to bring the kids’ industry together to discuss its present state, while keeping the focus on what’s important to kids today.”

“Content Canada is delighted to partner with Shaw Rocket Fund to present this definitive look at the state of the Canadian children’s media sector,” said Ferne Cohen, Content Canada’s CEO. “Including a dedicated, comprehensive program focused on the kids’ industry as part of Content Canada’s flagship event will ensure opportunities for growth in this important content vertical.”

To keep up with all the news and updates about Shaw Rocket Fund’s Rocket Forum event, register for free at

About Shaw Rocket Fund
The Shaw Rocket Fund is a vital partner of the Canadian children’s media sector in offering children robust world-leading content on all platforms. The Rocket Fund proudly invests in and supports Canadian-made media that respects and speaks to children, reflects Canadian values and showcases diversity and inclusion while celebrating Canadian leadership on the world stage. By working with producers, regulators, and government, the Shaw Rocket Fund aims to make quality content for kids a global priority. Since its inception, the Shaw Rocket Fund has invested over $245 million to support the production of Canadian media content for children, family, and youth audiences worldwide. The Shaw Rocket Fund is supported by Shaw Communications Inc. For more information, visit

About Content Canada
Content Canada, a division of C21Media Ltd., is a digital platform and events company focused on promoting, celebrating and showcasing Canada’s role in the global content market. As the only Canadian platform of its kind, Content Canada offers its partners the unique opportunity to promote their messages locally, and have them amplified globally through C21. Content Canada offers best in class events, bespoke programs and digital content.
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